GUEST POST: Two public relations courses to help you land your dream job

This post is a guest post from Fitzwilliam Institute’s Manuela Bologheanu


For the 22nd year in a row, Fitzwilliam Institute is launching, on the 20th September 2016, its industry endorsed Postgraduate Diploma in Public Relations with Arranged Work Experience. The course, unique in Ireland, was born based on the simple, but very powerful idea that practical skills training will empower students with hands-on skills and experience.

Accredited by the Public Relations Institute of Ireland (PRII), The Postgraduate Diploma in Public Relations with Arranged Work Experience is thought and delivered by top Public Relations professionals. The course takes place in Dublin City Centre and it includes:

  • 3 Months in-class training, with interactive modules covering all aspects of Public Relations
  • Practical Skills Training From Leading Public Relations Industry Professionals.  This course also features a number of guest speakers from the Public Relations Industry.
  • Real Life Public Relations Briefs. Course participants will gain exposure to a PR portfolio and work on a real Public Relations brief. Participants will then present and pitch this project to examiners as Public Relations professionals would pitch to clients.
  • CV Preparation and Interview Techniques
  • 3 Months of Arranged Work Experience with Leading Public Relations Companies and Departments across Industry. Over 95% of the work experience placements are converted into full-time positions within the Public Relations industry – this is the best rate in Ireland. (photo – placement companies).

For graduate Sadhbh Higgins, Fitzwilliam Institute’s course was the opportunity to land her dream job.

“Fitzwilliam Institute Postgraduate Diploma is a great gateway to the world of PR. The course is extremely relevant with current industry case studies and topical PR trends at the forefront of every lecture. It’s so reassuring to know that your lecturers are industry professionals, meaning that every course topic is approached with authentic knowledge of the subject and first-hand experience in mind. The standout aspect of the course for me was the arranged work placement. The placement challenges you to put your knowledge to the test whilst growing and learning in a real working environment and is paramount in developing a true understanding of the ins and outs of PR. The experience gained whilst on work experience plays such a pivotal role in your approach to the exams and perhaps even more importantly, the road to future employment. I did my placement at Elevate PR and was lucky enough to be hired once i finished my internship. I’m happily still working away at Elevate PR as an Account Executive”. 

Fitzwilliam Institute also provides an alternative for those who cannot commit to studying full-time. The Part-time Evening Diploma in Public Relations, starting on 10th October 2016, takes places in Dublin City Centre, two evenings/ week for 24 weeks. The course is a dynamic, interactive, workshop-based training programme featuring real life public relations briefs, case studies, pitch and presentation modules. The course is also thought and delivered by top public relations professionals.

To book a place or find out more about any of these courses, please visit, call 01 283 4579 or email


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